Jawbone upgraded to PRIME™ and its EARCANDY colors with better audio quality, better comfort (don’t have to worry about breaking earloop, i guess) and
4 fashion colors, Orange, Red, Yellow and Purple. It will be available on May 2, 2009, but you can pre-order now.
I still use the first Jawbone (without earloop), I might try this when the new iPhone comes out!

Jawbone PRIME Specifications

Price: $129.99 USD

Talk Time: Up to 4.5 hours

Standby Time: More than 8 days

Range: At least 33 feet (10 meters)

Charge: 80% charge in 35 minutes, 100% charge in < 1 hour

Weight: ~10 grams with Earbuds

~ 9 grams without Earbuds

Colors: matte black Blah Blah Black, satin brown Coffee Talk and platinum Going Platinum for Jawbone PRIME. EARCANDY comes in four colors: red Frankly SCARLET, yellow ‘YELLO!, green Drop Me A LIME and purple LILAC You Mean It

Supports Multipoint: Pairs with up to 8 devices, 2 simultaneous connections

Supports Bluetooth®: 1.1, 1.2, 2.0, 2.1 + EDR

via [Jawbone]

Wear with Modern Technology!